2 Very Valuable Tips For Your More Effective SEO
2 Valuable Tips For more Effective SEO
SEO dose not have to be intimidating regardless of how many changes the search engines make to their algorithms. Learning Good basic search engine optimization practices really is key to success of your online business or enterprise.If you would like to examine two important SEO tips that will make your online marketing campaigns much more interesting for your website visitors while getting more leverage from your website content continue to read this article to get a few valuable pointers.
Maximize Your SEO Without Turning Off Human Visitors
SEO is all about the search engines – structuring your pages and links to get the most value in the eyes of the search engine algorithms. That’s only half the process, however – once you get ranked, it’s real people who are going to visit your site. If you do too much SEO, you can wind up with a site that doesn’t really provide value to those visitors. First we’re going to look at some ways you can do both.
The first thing to remember is that ultimately your site needs to be valuable to human visitors. The search engine spiders aren’t going to make you any money – real people are.
This means you have to be sure to provide value to the people who read your content. People won’t stick around long if your content is barely readable, stuffed full of keywords. They’ll just go back and find another site that provides more value.
Always write with your real visitors in mind. Yes, it’s important to include your keywords in your content but never if it sacrifices readability. Generally, you don’t want to go any higher than 2% keyword density. That means you should use your keyword no more than twice for every 100 words of content. Maybe only once.
Another factor in convincing people to visit your site is your title and meta description tags. The title tag is probably the most important part of on-page SEO so it should definitely include your keyword. But most search engines also use the title tag as the title of your page when they display it in the search results. And the meta description tag is often used as the description in the search results.
So make sure your title and description have a good call-to-action to convince searchers to click through. With a good title and description tag you can often get higher traffic in position two or three than number one would get with a poor title and/or description tag.
And this could result in even higher rankings, since it’s believed that click-through rate has a bearing on your ranking.
Getting More SEO Leverage From Your Content
There is a common saying in internet marketing – Content Is King. This means that good content is important because without it, it’s pretty hard to convince your visitors to do anything. Let’s look at some ways you can leverage your content better.
Let’s be honest – it can be tough to create content. Whether you’re writing articles or recording video, chances are you’ll be faced with “writer’s block” at some point or another. One way to minimize this problem is to get more mileage from your existing content. There are a few different ways you can do this.
One of the most effective ways to stretch your content is to re-purpose it into different formats. You could take an article on your site and create an audio or video version of it. The content is ultimately the same but with different formats you can post it in different places, such as YouTube, to increase your exposure. Plus, the re-purposed version can link back to your website, helping with SEO as well.
You’ll need to write even more content if you use article marketing or free hosting to get backlinks. You can simplify this by rewriting content you already have. It still takes time and effort, but it makes it easier by not having to come up with new ideas for content. This is especially true if you’re working in a niche that you’re not necessarily all that familiar with yourself.
Article spinners will take a “seed” article and spin it into multiple versions. It’s similar to rewriting in some ways, but you can get many more versions this way. Spinning has a mixed reputation – some people love it and other people hate it. But the fact is, it works well if you take the time to create a good seed article. It takes some work to create a good seed article, but once you have it you can create dozens or even hundreds of unique versions from it.
I hope the above information was helpful to you. I know if you put the ideas and methods to use in your SEO tasks you will find them very effective both adding to your Internet marketing bottom line and success
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